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AI for
plumbers.

The form says water under the kitchen sink, sent at eleven at night. An AI agent replies in minutes, asks whether the shutoff is closed and whether it can wait for morning, and passes it to whoever is on call.

Without AI agents

of calls to home service businesses are answered by a person
52%
Invoca, 2026 home services benchmarks
of customers expect an immediate reply, pros report
28%
Jobber, 2026 Home Service Trends (vendor survey)
of home service pros reply to a new lead within the hour
20%
Jobber, 2026 Home Service Trends (vendor survey)

Midnight plumbing forms

Web requests for leaks and backups arrive after the office closes. By the time someone reads them at seven, the homeowner has another plumber in the house.

Plumbing triage gap

A dripping faucet and a sewage backup look the same in your inbox. Without triage, the on-call plumber gets woken for the faucet and misses the backup.

Chatbots quoting repipes

A generic chatbot will happily price a repipe it has never seen. Ours gives only the trip charge and flat rates you set, and hands the rest to a person.

At 11:22pm

A sample plumbing shop’s night, played twice: first the office inbox, then the AI assistant.

Example of a sample plumbing shop, one night played twice. Before: 6 leads wait for the office to open, the longest for 14h 02m, and the one at the center gets a reply after 8h 28m. That homeowner has already booked another plumber for the morning. After: an AI agent answers each within 6 min, qualifies the lead, fills the record and books 3 of 6. It hands 3 to a person and one goes cold.

In The price check form lands at 11:22pm. The office closed at five.

  1. In: The price check form lands at 11:22pm. The office closed at five.
  2. Waiting: Nobody sees it. Water sits on the floor all night.
  3. Too late: Ruth answers at 7:50am. Another plumber is already on the way.
  4. Same night: The same form, the same minute. The reply goes out in two.
  5. Qualified: Consent, then water off, the tank’s label and the town.
  6. Booked: The shop’s own starting price, then Tuesday 7:30 on the calendar.
  7. Handed off: Tankless is a price it was never given, so the owner takes it.
  8. Morning: One went cold, two wait for a person, and the day starts from the thread.
  1. Sample after, Brindlemoor Plumbing

    Brindlemoor Plumbingbrindlemoorplumbing.example

    Price check page, 11:22pm

    Our water heater is leaking all over the basement floor. Can someone come?

    1. Hi, this is the AI assistant for Brindlemoor Plumbing. OK to text you about this? Reply STOP to opt out.

    2. Yes, text me.

    3. Thanks. Is the water to the tank shut off yet?

    4. Yes, we found the valve and shut it off.

    5. Good. Can you send a photo of the label on the tank, and which town you are in?

    6. A red expansion tank on a wall bracket above a run of manifold pipes

      Here. It says 50 gallon, gas. We’re in Tern Lake.

    7. A tank swap starts at $1,450 and the trip charge is $79. Theo can be there Tuesday morning. Which time?Tue 7:30amTue 9:30am

    8. 7:30 please.

    9. Could you put in a tankless one instead? What would that cost?

    10. I only have the tank price. Tankless needs Frank to look at the gas line, so I’ve passed it to him with your photo.

    11. 7:20am
    12. Morning, this is Frank. Theo is set for 7:30 Tuesday, and I’ll bring tankless numbers with him.

  2. Sample record
    A red expansion tank on a wall bracket above a run of manifold pipes

    Water heater leaking

    Gail N., 555-0164Price check page, then text

    NewQualifiedBooked

    First reply2 minwas 8h 28m

    Job
    Tank leaking
    Water
    Shut off
    Tank
    50 gallon, gas
    Photo
    Tank label, 1
    Town
    Tern Lake
    Visit
    Tue 7:30am
    Text consent
    Recorded

    Handed to Frank B.Tankless price

    Take over

    Saved to the job in Jobber

  3. Sample before, 11:22pm to 7:56am

    Brindlemoor Plumbingbrindlemoorplumbing.example

    Price check page, 11:22pm

    Our water heater is leaking all over the basement floor. Can someone come?

    1. 7:50am
    2. Morning, sorry for the wait. Is the water heater still leaking?

    3. We found someone last night, they are on their way now. Thanks.

    The form lands in the office inbox at 11:22pm. Ruth is in at 7:30.

    Booked another plumber

  4. Sample night’s leads
    Longest wait
    14h 02m6 min
    Booked by morning
    03
    Left for a person
    63
    Went cold
    1
    1. Kitchen drain backed upWeb form

      Replied 7:32amBooked Mon 8:00am
    2. Toilet running all nightText

      Replied 7:38amWent cold
    3. Missed call, 555-0163Text back

      Replied 7:44amWants a person
    4. Water heater leakingPrice check page

      Replied 7:50amBooked Tue 7:30am
    5. Sewer smell in the basementWeb form

      Replied 7:56amSent to the owner
    6. Outdoor tap frozenWeb form

      Replied 8:04amBooked Wed 1:00pm

What you get

  • An AI agent on your web forms and texts that replies in minutes, at any hour
  • Your triage rules: what counts as an emergency, what waits for morning, who is on call
  • The questions your dispatcher asks: own or rent, shutoff found, a photo of the leak or the heater label
  • A text back to every missed call, so nobody is left on voicemail
  • Calls stay with you, or with a voice tool you already run, such as Housecall Pro’s CSR AI

The cycle

The AI agent works Prospect for a plumbing shop: it takes the night’s forms and missed calls, sorts them and books the visit before morning.

  1. Lead

    Everything that gets you a lead.

    More people find you and reach out.

  2. Prospect

    Turn interest into a sale.

    More of them say yes, and you never chase.

  3. Client

    Keep the job moving.

    Jobs run on time, with less of you managing them.

  4. Kept or closed

    What happens after the job.

    Finished work brings in the next job.

  5. Growth

    Feed it back into the machine.

    Every finished job helps bring the next lead.

Then it starts again.

CRM: Customers, conversations, bookings, jobs and employee tasks in one place, across all five.

What we build

The website

A site with tap to call on every screen and a page for drains, leaks and water heaters.

SEO

A page for drains, leaks and water heaters in each town, so you show up on Maps.

AEO

Answers to what to do about a leak that AI tools quote, with your name on them.

Lead generation

A water heater quote page and a drain special that ask for a name and number.

Social posts

Jobs you finished this week, posted with the town and what was wrong.

AI agents

An AI agent asks what’s leaking and where, and gets a photo before you roll.

Missed calls

A missed call gets a text back in minutes, and the leak gets a time.

Booking

Service calls book into open slots by job type, with the arrival window.

The dashboard

Every call, form and text on one dashboard, with the emergencies on top.

Reviews and referrals

After each call a text asks for a review and offers a link to share with a neighbor.

Email campaigns

Maintenance reminders and water heater checks go to past customers at the right season.

PostHog analytics

PostHog shows which job pages turn visitors into booked calls.

Session replay

Session replay shows the homeowner who reached the quote form and gave up.

Monthly numbers

Each month you see calls and forms, service calls booked and jobs paid.

Every job reaches one dashboard, and Jobber or ServiceTitan stays.

What we build

The plan

Less Work

Night and weekend web leads get a first answer with nobody on the phone.

Less Time

The on-call plumber is woken only for what cannot wait.

More Sales

Fewer emergency requests go to the plumber who answered first.

Free website

Plans from $1,500 a month.

Get a free website

On your site

  • Free website for your plumbing shop, hosted and kept up by us, on a domain in your name
  • Tap to call on every screen, with a separate line for after-hours emergencies
  • A page for each job: water heaters, drains, sewer lines, leak detection, repipes, gas lines
  • Your license number, insurance and who pulls the permit, on every page
  • A request form that takes a photo of the leak or the old water heater label
  • Your service agreement on its own page, with what members get

You always keep your name, logo, photos, copy and domain. We keep the code and the system behind the site.

Automated

$1,500 a month

No lead lost.

Starts hereThe AI responder on your site

Every lead answered and booked, and we keep it running.

Your website

  • Hosted and kept up by us. Your domain stays in your name
  • Unlimited pages and changes. Send it and it goes live

Answer and book

  • An AI reply in minutes, day or night, aiming for under 5
  • It asks what you would ask, then books the estimate, showing or measure
  • Anything it can’t handle goes straight to you
  • Follow-ups that stop when they book or go cold

Get found

  • Text posts on the platforms you pick, no limits. Image and video are separate

Measure

  • A monthly report: every request, what it became, the money attached

Managed

$4,000 a month

Every stage handled.

IncludedThe AI responder on your site, and a stat assistant on your private site

Everything in Automated, and we run every stage for you.

Every stage

  • Every stage built and run by us, from lead to growth

Get found

  • Content for Google and AI answers, as much as it moves your numbers
  • Unlimited landing pages and lead magnets, with an alert on every form
  • Email campaigns to your lead list, no cap from our side
  • Campaigns on the social platforms your customers use, on your accounts

Measure

  • A dashboard for every lead, job and customer
  • A private site with a stat assistant that keeps watch on your customers

No AI brain or agents of your own.

The partnership

$7,500 a month

We run the whole cycle.

IncludedYour AI brain, custom AI helpers and the connections to your tools

Everything in Automated, plus us working it and building on it.

Get found

  • Content for Google and AI answers, as much as it moves your numbers
  • Unlimited landing pages and lead magnets, with an alert on every form
  • Email campaigns to your lead list, no cap from our side
  • Campaigns on the social platforms your customers use, on your accounts

Your AI brain

  • One AI brain on your phone: leads, jobs and customers in one place. Ask it anything
  • Connected to your forms, email, calendar and records, so it does the work
  • Hosting and tech run by us: domain, updates, monitoring. Accounts stay yours
  • Skills for your trade: lead questions, follow-up, booking, review requests

Run the work

  • Custom AI helpers for replies and booking, with a person where needed
  • Internal tools built for how you really run
  • Two builds in progress at any time, in the order you pick

Measure

  • One shared live board: every lead and job, where it came from, what it’s worth

Ad budgets and paid software stay on your accounts. Designed image and video posts start once you’re comfortable with AI drafts.

Your questions

Is an AI receptionist worth it for plumbers?

For web leads and texts, ours replies in minutes and books the visit. It does not answer the phone. If you want AI on the calls themselves, Jobber, Housecall Pro and ServiceTitan each sell a voice tool, and ours works beside it.

Can AI dispatch plumbers?

Not ours. It sorts requests by urgency and books an open slot, then your dispatcher or on-call plumber decides who goes. Assigning trucks stays on your dispatch board.

Will an AI agent give my customers plumbing advice?

Only what you write for it, such as how to find the main shutoff. Anything about gas, sewage or a burst line goes to a person straight away.

Free website

Sample calendar

Tuesday

  • Tank swap, Tern Ct