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Free
tools.

Work out what your leads cost, what to charge and what your website loses. The answer opens on the page, with no email.

Your website

Free audit.

Type your website. We read up to nine of its pages and score it out of 100.

Site check.

Up to 8 questions, one tap each. See where calls and quote requests slip away.

Lost revenue.

What a missing, broken or slow website may cost you a month, from your own numbers.

Any trade

Lead cost calculator

Divide what a lead source costs by the jobs it books, then set that against the profit on a job. If the profit is bigger, the source pays.

Marketing budget calculator

Take a share of yearly revenue, divide by 12, then divide by your cost per lead. The budget is only right if a lead earns more than it costs.

Real estate and development

Real estate commission calculator

Take the sale price times your side’s rate, less any referral. Your broker takes a split up to what is left of your cap. Fees come out last.

Agent income goal calculator

Divide your income goal by what one deal nets you and round up. Divide the deals by your lead to close rate, then by 12, to get leads a month.

Seller net sheet

Start with the sale price, take off the mortgage payoff, then every cost of the sale. What is left is what the seller walks away with.

Home services and contractors

Labor rate calculator

Add overhead to payroll with burden, divide by billable hours to break even, then divide by 1 minus your target net to get the rate to charge.

Markup and margin calculator

Markup is on cost. Margin is on price. A 50% markup is a 33.33% margin, and a 20% margin is a 25% markup.

Three plans.

Free website

Plans from $1,500 a month.

Get a free website

On your site

  • Hosted and kept up by us. Your domain stays in your name
  • Unlimited pages and changes. Send it and it goes live

You always keep your name, logo, photos, copy and domain. We keep the code and the system behind the site.

Automated

$1,500 a month

No lead lost.

Every lead answered and booked, and we keep it running.

Your website

  • Hosted and kept up by us. Your domain stays in your name
  • Unlimited pages and changes. Send it and it goes live

Answer and book

  • An AI reply in minutes, day or night, aiming for under 5
  • It asks what you would ask, then books the estimate, showing or measure
  • Anything it can’t handle goes straight to you
  • Follow-ups that stop when they book or go cold

Get found

  • Text posts on the platforms you pick, no limits. Image and video are separate

Measure

  • A monthly report: every request, what it became, the money attached

Managed

$4,000 a month

Every stage handled.

Everything in Automated, and we run every stage for you.

Every stage

  • Every stage built and run by us, from lead to growth

Get found

  • Content for Google and AI answers, as much as it moves your numbers
  • Unlimited landing pages and lead magnets, with an alert on every form
  • Email campaigns to your lead list, no cap from our side
  • Campaigns on the social platforms your customers use, on your accounts

Measure

  • A dashboard for every lead, job and customer
  • A private site with a stat assistant that keeps watch on your customers

No AI brain or agents of your own.

The partnership

$7,500 a month

We run the whole cycle.

Everything in Automated, plus us working it and building on it.

Get found

  • Content for Google and AI answers, as much as it moves your numbers
  • Unlimited landing pages and lead magnets, with an alert on every form
  • Email campaigns to your lead list, no cap from our side
  • Campaigns on the social platforms your customers use, on your accounts

Your AI brain

  • One AI brain on your phone: leads, jobs and customers in one place. Ask it anything
  • Connected to your forms, email, calendar and records, so it does the work
  • Hosting and tech run by us: domain, updates, monitoring. Accounts stay yours
  • Skills for your trade: lead questions, follow-up, booking, review requests

Run the work

  • Custom AI helpers for replies and booking, with a person where needed
  • Internal tools built for how you really run
  • Two builds in progress at any time, in the order you pick

Measure

  • One shared live board: every lead and job, where it came from, what it’s worth

Ad budgets and paid software stay on your accounts. Designed image and video posts start once you’re comfortable with AI drafts.