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What we build
for remodelers.

Every part, built for remodelers and general contractors, and connected.

The whole cycle.

  1. Lead

    Found

    Someone looking for remodelers and general contractors finds you on Google or in ChatGPT.

    GoogleChatGPTSEO service

  2. Your website

    They land on your website and tap Call.

    Your websiteWebsites service

  3. Prospect

    Missed call

    Nobody can pick up, so the missed call gets a text back in a minute.

    TwilioBooking service

  4. Qualified

    It follows up by text and asks what you would ask.

    ClaudeTwilioAI agents service

  5. Booked

    The visit is booked on your calendar, and they get it in writing.

    Google CalendarBooking service

  6. Client

    On the board

    The job moves across one board, and the crew gets it with the details.

    Your dashboardSlackLead generation service

  7. Maintained or closed

    Review asked

    After the job it asks every customer for a review and a referral.

    Google Business ProfileTwilioMarketing service

  8. Growth

    What worked

    PostHog shows what they did on your site, so the next campaign builds on it.

    PostHogMailchimpMarketing service

Lead

The website

A site with real project galleries, kitchens and baths, and how your process runs.

  • Free website for your remodeling company, run by us, with the domain kept in your name
  • Projects by room and town, each with the scope and your own photos
  • Your process from first consultation to punch list, step by step
  • A consultation request that asks the room, budget range and timing
  • Search Console
  • Google Calendar
  • PostHog

SEO

Kitchen, bath and addition pages for each town, with your own projects on them.

  • Project pages for each kind of work: kitchens, bathrooms, basement finishing, additions, whole-home remodels
  • Cost guides in your market’s terms: what drives the price, what allowances cover, what a change order is
  • Finished projects by town, with your own photos and the scope you delivered
  • Your Google Business Profile with the remodeling category that fits you and your project photos
  • Google
  • Google Business Profile
  • Search Console

AEO

Answers on remodel costs and timelines that AI tools quote, with your name.

  • Answer pages in homeowners’ words: how long a kitchen takes, what a permit covers, design-build or architect first
  • Your process laid out: consultation, design, selections, build, punch list
  • Lead-safe practice for pre-1978 homes, stated only if your firm holds EPA’s certification
  • A monthly check of what ChatGPT, Gemini and Perplexity say when asked for a remodeler in your towns
  • ChatGPT
  • Gemini
  • Perplexity
  • Claude

Lead generation

A design guide and a budget planner that bring in homeowners who are serious.

  • Landing pages for kitchens, baths, basements and additions, one project type and area each
  • Cost guides that ask for an email to send the full version
  • A design consultation offer for homeowners ready to plan
  • Local Services Ads on your own account, set to remodeling and your towns
  • Google Ads
  • Meta
  • Gmail

Social posts

Before and after photos of your projects, posted as each one wraps.

  • Project posts on Instagram, Facebook and your Business Profile: the room, the town, what changed
  • Your Houzz profile kept current with the same projects and your own descriptions
  • Before, during and after photos are enough. We write the posts
  • A monthly count of consultations from Houzz, social and search, side by side
  • Facebook
  • Instagram
  • Nextdoor
  • LinkedIn

Prospect

AI agents

An AI agent asks scope, budget and timing, so the first visit is a real one.

  • An AI agent on your inquiry forms and texts that replies in minutes, weekends included
  • Screening questions you set: room, rough budget, timing, own the home, design done or not
  • Photos of the room and inspiration images collected before the visit
  • Consultations booked only when the answers fit your work, and a kind no for the rest
  • Claude
  • Twilio
  • Messenger
  • WhatsApp

Missed calls

A missed call from a job site gets a text back and a consultation time.

  • A text within minutes of a missed call, from a registered number
  • The text offers times for a design consultation
  • The thread lands on your dashboard, with the caller’s number on it
  • Your phone still rings as it does now; the text goes out only when nobody answers
  • Twilio
Sample missed call

Booking

Design consultations book into your calendar, with the budget and photos attached.

  • Online booking for design consultations and site visits, asking both decision makers to attend
  • Every inquiry, consultation and proposal in one place, by stage
  • Follow-up set for every open proposal, spaced over the months a decision takes
  • Reminders before each visit, with the room and the photos attached
  • Google Calendar
  • Calendly
  • Outlook

Client

The dashboard

Every inquiry, consultation and bid on one dashboard, with the budget noted.

  • Every lead, design consultation and job in one list, with its stage
  • Each record keeps the texts, the photos and where the lead came from
  • Work sent to the right crew by text, email or Slack, with the tasks set
  • A reminder when a job sits too long in one stage
  • Jobber stays, and the dashboard sits beside it
  • Slack
  • Gmail
  • QuickBooks
Sample dashboardYour company

Maintained or closed

Reviews and referrals

At the final walkthrough a text asks for a review and a referral.

  • A text after every job asking how it went
  • A review ask to every customer, with nothing offered for it
  • A referral link they can send to a friend or a neighbor
  • A check-in reminder for the customers who stay on
  • Google Business Profile
  • Yelp
  • Twilio
Sample review request

Growth

Email campaigns

Past clients and old bids hear about new projects and open dates.

  • Follow-up email for every open proposal, spaced over the months a decision takes
  • A note to past clients when it is time for the next room
  • A referral ask after every finished project, with a link to send a friend
  • Review asks on Google and Houzz after the punch list, to every client
  • Mailchimp
  • Resend
  • Gmail

PostHog analytics

PostHog shows which project pages bring people to ask for a consultation.

  • Which pages bring calls, forms and design consultations, week by week
  • Where each visitor came from: Google, Maps, an AI answer, an ad or a post
  • The steps from the Kitchen remodels page to the form, and where people stop
  • Search Console’s searches beside PostHog’s visits
  • PostHog
  • Search Console
Sample PostHog analyticsThis week

Session replay

Session replay shows the homeowner who scrolled the whole gallery and never asked.

  • Replays of real visits to the Kitchen remodels page
  • What people type into the form stays masked
  • Rage clicks and dead ends marked on the timeline
  • The fix goes live, and the next replays show whether it worked
  • PostHog
Sample session replay0:52

Monthly numbers

Each month you see inquiries, consultations and bids signed, with the budget.

  • Every request this month, where it came from and what it became
  • Design consultations booked, quotes sent and jobs signed, with the money attached
  • How fast each lead got its first reply
  • What we change next month, and why
  • PostHog
  • QuickBooks
Sample monthly reportSample month

How it connects

Every bid reaches one dashboard, and QuickBooks stays.

Free website

Sample calendar

Thursday

  • Free roof estimate