PPL leads go to every wholesaler who paid for that ZIP, and bought lists to everyone who pulled them. Keep what pays and add pages that bring sellers to you first.
The seller who filled in a pay per lead form filled in several more, and the phone rings with every wholesaler who bought it. You paid to join a race.
Skip traced numbers from a bought list are wrong, disconnected or on the Do Not Call Registry. Each bad dial costs time, and each registered one can cost far more.
Yellow letters and postcards still work in some markets, but the same absentee owners get them from everyone. A seller who wants to answer online finds no page that matches the mailer.
A week of seller leads at a sample wholesaler. A pay-per-lead seller is a race with every buyer who bought the same form. A seller who finds your own page asks one buyer.
Example, Tolvern Home Buyers, a sample real estate wholesaler, one week of leads. A shared lead, Inherited house, Eastgate: 3 others reach it first and first reply is 16h. Walkthrough set with Quickclose Home Buyers for Wednesday. Tolvern wrote back the next morning. A lead from its own page, As-is house, Mercer Hill: first reply 0:55. This seller asked Tolvern and nobody else. Walkthrough set for Thursday, 4pm. The week before, Network emails and a spreadsheet: 15 seller leads, first reply 12h 32m on average, 7 lost, 2 walkthroughs, cost per walkthrough $975. The week after, One inbox, by source: 22 seller leads, first reply 4:08 on average, 2 lost, 8 walkthroughs, cost per walkthrough $231. Worked between walkthroughs, a day behind by Wednesday. Every seller tagged by source and county.
One inbox, by source
As-is house, Mercer HillSeller pages
This seller asked Tolvern and nobody elseTired landlord, LakeportCounty pages
Storm damage, SouthmoorSeller pages
Behind on payments, RidleyLead network forms
Inherited house, EastgatePPL seller leads
Every seller tagged by source and county
Leon B.555-0161
Rental in Mercer Hill. The tenant left and it needs a kitchen. Can someone walk it?
Tolvern Home Buyers: Hi Leon, thanks for asking about your house in Mercer Hill. OK to text you here? Reply STOP to opt out.
First reply 0:55
Walkthrough set for Thursday, 4pm.
Messages
My mom’s house in Eastgate is mine now. It needs a roof. How fast can you close?
| Source | Before | After |
|---|---|---|
| PPL seller leads | $1,200Jordan P.’s email | $350One inbox, by source |
| Lead network forms | –A shared inbox | $300One inbox, by source |
| Seller pages | $200A form email | $150One inbox, tagged |
| County pages | –A form email | $200One inbox, tagged |
| All sources | $975Worked between walkthroughs, a day behind by Wednesday | $231Every seller tagged by source and county |
Sample spend, not a vendor’s price.
Lead generation feeds Lead with sellers who raised a hand: they asked for an offer, and they know who they asked.
Everything that gets you a lead.
More people find you and reach out.
Turn interest into a sale.
Keep the job moving.
Jobs run on time, with less of you managing them.
What happens after the job.
Finished work brings in the next job.
Feed it back into the machine.
Every finished job helps bring the next lead.
Then it starts again.
CRM: Customers, conversations, bookings, jobs and employee tasks in one place, across all five.
A seller site that explains how a cash offer works, in plain words.
Sell my house fast pages for each city you buy in, written in plain words.
Plain answers on cash offers, fees and timelines that AI tools can quote to a seller.
Landing pages for each ad and mailer, so every seller lead shows where it came from.
Before and after posts of houses you bought, to sellers and to your buyers list.
An AI agent asks the condition, timeline and price before you drive out.
A missed call from a seller gets a text back before the next investor calls them.
Walkthroughs book into the acquisitions calendar, sorted by area.
Every seller lead and buyer on one dashboard, with the property address on top.
After closing, sellers get asked for a review and whether they know someone who needs to sell.
Your buyers list gets new deals first, and old seller leads get a check-in.
PostHog shows which ads and pages bring motivated sellers, and which bring nobody.
Session replay shows the seller who typed the address and left.
Each month you see leads by source, walkthroughs and contracts signed.
Seller leads reach one dashboard, and DocuSign stays for the contract.
What we buildSeller leads arrive from your own pages, already tagged, without a list pull.
Dial time goes to sellers who asked to hear from you.
More first conversations with sellers before the next wholesaler reaches them.
Free website
Plans from $1,500 a month.
You always keep your name, logo, photos, copy and domain. We keep the code and the system behind the site.
$1,500 a month
No lead lost.
Not in this plan
Every lead answered and booked, and we keep it running.
$4,000 a month
Every stage handled.
Starts hereUnlimited landing pages and lead magnets
Everything in Automated, and we run every stage for you.
No AI brain or agents of your own.
$7,500 a month
We run the whole cycle.
IncludedUnlimited landing pages and lead magnets
Everything in Automated, plus us working it and building on it.
Ad budgets and paid software stay on your accounts. Designed image and video posts start once you’re comfortable with AI drafts.
Zillow sells leads two ways. How each is priced, what public data can and cannot show, and a break-even sum to run on your own ZIP codes.
An ISA calls, texts and qualifies leads, then books agents. What the job covers, when a license is needed, and what calling rules apply to a team.
Yes, agents can have a Google Business Profile. Google's rules on the name, the address and brokerage branding, and what gets a profile suspended.
PPL leads and lists can fill a gap while you test a market, and many wholesalers use them. They are shared, so speed decides who wins. Leads from your own pages come to you alone and keep coming while the pages stay up.
Public records give you the lists: probate filings, pre-foreclosure notices, code violations, absentee owners. The sellers who answer are the ones who can find you again, through a page, a mailer that matches it and follow-up that keeps going.
Automated marketing texts need prior express written consent under FCC rules. Sellers who ask you for an offer can opt in on your form. Cold texting a skip traced list is where wholesalers run into TCPA claims, so ask a lawyer first.
Wednesday