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Facebook ads for
real estate wholesalers.

Meta can treat a sell your house fast ad as housing, and then the ZIP code targeting you wanted is gone. What still works is a company sellers recognize and posts that show a real buyer behind the ad.

Get a free websiteWholesalers and investors

Without Social platforms

of U.S. adults use Facebook, 2026
70%
Pew Research Center, social media fact sheet 2026
of U.S. adults use YouTube, 2026
84%
Pew Research Center, social media fact sheet 2026
of U.S. adults use Instagram, 2026
51%
Pew Research Center, social media fact sheet 2026
the smallest radius Meta allows for an ad in the Housing category
15 miles
Jon Loomer, Meta special ad categories (updated March 2025)

Housing category rejections

Wholesaler ads about buying houses can fall under Meta’s Housing special ad category. Run one as a regular ad and Meta can reject it.

Faceless cash offers

An ad with a stock house and a cash offer headline looks like every other one in the feed. Sellers who have read the scam warnings scroll past.

Group-only dispositions

Your deals go out in Facebook groups full of other wholesalers. Real cash buyers stop opening them, and the post may say more about a property you do not own than your state allows.

The Pruitt house

A house bought as-is by a sample wholesaler, then twelve weeks of what sellers and cash buyers see between deals.

An acquisition manager sends a closed house and a photo, which becomes a post on the company’s page and three other cuts after a read keeps the seller’s name out. Sample page. The last post was 276 days old before the work, and 4 days old after twelve weeks. 9 of 12 finished jobs were posted, and 3 waiting on a seller’s OK. We bought a bungalow on Pruitt St in Eastgate as-is: 3 bed, empty for 9 months, closed in 16 days on the seller’s date. Have a house that needs work? We walk it with you first.

The check A seller looks the company up. The last post shouts cash, 276 days old.

  1. The check: A seller looks the company up. The last post shouts cash, 276 days old.
  2. The closing: Jordan sends the closed house and a photo of it.
  3. The post: We write it from his note. The read keeps the seller’s name out until she says yes.
  4. The rooms: The same house, cut for cash buyers, neighbors and investors.
  5. Twelve weeks: Houses bought, how assignment works, a quiet stretch, and one name behind it.
  6. The next check: A seller sees who walks the house, and asks for a walkthrough.
  1. Sample page: feed.example/tolvernhomebuyers

    Tolvern Home BuyersEastgate, 4 days ago

    Walkthroughs this week in Eastgate and Ridley. Jordan walks every house himself.

    102Share

    Marisol K. Anything in Ridley for a buy and hold?

    Tolvern Home BuyersEastgate, 11 weeks ago

    We bought a bungalow on Pruitt St in Eastgate as-is: 3 bed, empty for 9 months, closed in 16 days on the seller’s date. Have a house that needs work? We walk it with you first.

    tolvernhomebuyers.example/sell/as-is

    A vacant brick and stucco bungalow with plywood over its windows and door, dry brush in the front yard

    142Share

    Tolvern Home BuyersMercer Hill, 10 weeks ago

    From a seller who sold his rental, with his yes.

    Jordan walked the rental with me, wrote the offer down and closed on the date I picked.

    Leon B., Mercer Hill, sample customer

    81Share

    Tolvern Home BuyersAshby County, 9 months ago

    WE BUY HOUSES CASH ANY CONDITION. Text us today.

    1CommentShare

  2. Sample page: After the closing

    After the closing3:40pm

    A vacant brick and stucco bungalow with plywood over its windows and door, dry brush in the front yard

    Closed on Pruitt St today, 3 bed, empty 9 months, closed in 16 days on the date she picked. Seller is moving in with her sister, put Denise in the post.

    Jordan, acquisitions
    Sample page: Read before it goes out
    House
    Pruitt St, Eastgate
    Size
    3 bed
    Empty
    9 months
    Seller name
    Held until she says yes
    Client
    Said yes to the quote
    Seller name
    Used with his OK
  3. Sample page: The same job, cut for each room

    The same job, cut for each room

    • A vacant brick and stucco bungalow with plywood over its windows and door, dry brush in the front yardCash buyers

      Pruitt St in Eastgate is closed. The next Ashby County house goes to the buyers list first. Ask to join.

    • A vacant brick and stucco bungalow with plywood over its windows and door, dry brush in the front yardNeighbors on Pruitt St

      The empty bungalow on Pruitt St has a new owner, and the roof work starts this month.

    • A vacant brick and stucco bungalow with plywood over its windows and door, dry brush in the front yardAgents and investors

      Closed in Eastgate: 3 bed, 1,180 sq ft, vacant 9 months, sold as-is in 16 days.

  4. Sample page: Posts on this page

    Posts on this page

    1. Eastgate4 days ago

      Walkthroughs this week in Eastgate and Ridley. Jordan walks every house himself.

    2. Lakeport2 weeks ago

      Peeling paint and a garden that got away. This one sold to a buyer who repaints old houses.

    3. Fenmore County3 weeks ago

      Some states give a seller days to cancel a contract with us. Ask yours before you sign anything.

    4. Ridley4 weeks ago

      Ridley Rd, two-story brick, porch and windows gone. On the buyers list this week.

    5. Wendell County7 weeks ago

      An inherited kitchen in Wendell County, down to the studs. The family picked the closing date.

    6. Quiet while two contracts closed
    7. Lakeport8 weeks ago

      What assignment means: we sign with you, and we may pass the contract to a buyer who closes. We tell you that in writing first.

    8. Rook County9 weeks ago

      A ranch in Southmoor, roof under tarps since the storm. Bought as it stood, tarps and all.

    9. Mercer Hill10 weeks ago

      Jordan walked the rental with me, wrote the offer down and closed on the date I picked.

    10. Eastgate11 weeks ago

      We bought a bungalow on Pruitt St in Eastgate as-is: 3 bed, empty for 9 months, closed in 16 days on the seller’s date. Have a house that needs work? We walk it with you first.

    11. 9 months ago

      WE BUY HOUSES CASH ANY CONDITION. Text us today.

    12. 10 months ago

      Another one bought! Thanks to all our sellers!

    13. 11 months ago

      Behind on payments? We can help. Text us!

What you get

  • Facebook and Instagram ads for sellers, set up in the Housing category where Meta requires it
  • Posts from your real work: houses you bought, walk-throughs, the closing table, with the seller’s permission
  • Short videos of you explaining how your cash offer works
  • Buyer-side posts that market the contract the way your state and your lawyer allow
  • A posting calendar you approve a week at a time

The cycle

Ads and posts put your company in front of sellers before the crisis. When the house has to go, they already know whose number to call.

  1. Lead

    Everything that gets you a lead.

    More people find you and reach out.

  2. Prospect

    Turn interest into a sale.

    More of them say yes, and you never chase.

  3. Client

    Keep the job moving.

    Jobs run on time, with less of you managing them.

  4. Kept or closed

    What happens after the job.

    Finished work brings in the next job.

  5. Growth

    Feed it back into the machine.

    Every finished job helps bring the next lead.

Then it starts again.

CRM: Customers, conversations, bookings, jobs and employee tasks in one place, across all five.

Social platforms for real estate

What we build

The website

A seller site that explains how a cash offer works, in plain words.

SEO

Sell my house fast pages for each city you buy in, written in plain words.

AEO

Plain answers on cash offers, fees and timelines that AI tools can quote to a seller.

Lead generation

Landing pages for each ad and mailer, so every seller lead shows where it came from.

Social posts

Before and after posts of houses you bought, to sellers and to your buyers list.

AI agents

An AI agent asks the condition, timeline and price before you drive out.

Missed calls

A missed call from a seller gets a text back before the next investor calls them.

Booking

Walkthroughs book into the acquisitions calendar, sorted by area.

The dashboard

Every seller lead and buyer on one dashboard, with the property address on top.

Reviews and referrals

After closing, sellers get asked for a review and whether they know someone who needs to sell.

Email campaigns

Your buyers list gets new deals first, and old seller leads get a check-in.

PostHog analytics

PostHog shows which ads and pages bring motivated sellers, and which bring nobody.

Session replay

Session replay shows the seller who typed the address and left.

Monthly numbers

Each month you see leads by source, walkthroughs and contracts signed.

Seller leads reach one dashboard, and DocuSign stays for the contract.

What we build

The plan

Less Work

Ads and posts get written from your deals without you drafting them.

Less Time

Approving a week of posts takes a few minutes.

More Sales

Sellers and buyers see a real company long before they need one.

Free website

Plans from $1,500 a month.

Get a free website

On your site

  • Free website, built as a we buy houses site on a domain in your name
  • County and situation pages, each with your real process: walk-through, offer, contract, closing
  • A seller form that asks for the address, condition, timeline, mortgage status and whether it is listed
  • A cash buyer sign-up that records each buy box: areas, price, rehab level and how they pay
  • The wholesale disclosures your state asks for, placed where your lawyer says they belong
  • Seller leads posted to Podio through its public API, or to your CRM where it allows

You always keep your name, logo, photos, copy and domain. We keep the code and the system behind the site.

Automated

$1,500 a month

No lead lost.

Starts hereText posts on the platforms you pick, written and posted

Every lead answered and booked, and we keep it running.

Get started, Automated

Your website

  • Hosted and kept up by us. Your domain stays in your name
  • Unlimited pages and changes. Send it and it goes live

Answer and book

  • An AI reply in minutes, day or night, aiming for under 5
  • It asks what you would ask, then books the estimate, showing or measure
  • Anything it can’t handle goes straight to you
  • Follow-ups that stop when they book or go cold

Get found

  • Text posts on the platforms you pick, no limits. Image and video are separate

Measure

  • A monthly report: every request, what it became, the money attached

Managed

$4,000 a month

Every stage handled.

IncludedCustomer campaigns on the platforms where your buyers are

Everything in Automated, and we run every stage for you.

Get started, Managed

Every stage

  • Every stage built and run by us, from lead to growth

Get found

  • Content for Google and AI answers, as much as it moves your numbers
  • Unlimited landing pages and lead magnets, with an alert on every form
  • Email campaigns to your lead list, no cap from our side
  • Campaigns on the social platforms your customers use, on your accounts

Measure

  • A dashboard for every lead, job and customer
  • A private site with a stat assistant that keeps watch on your customers

No AI brain or agents of your own.

The partnership

$7,500 a month

We run the whole cycle.

IncludedCustomer campaigns on the platforms where your buyers are

Everything in Automated, plus us working it and building on it.

Get started, The partnership

Get found

  • Content for Google and AI answers, as much as it moves your numbers
  • Unlimited landing pages and lead magnets, with an alert on every form
  • Email campaigns to your lead list, no cap from our side
  • Campaigns on the social platforms your customers use, on your accounts

Your AI brain

  • One AI brain on your phone: leads, jobs and customers in one place. Ask it anything
  • Connected to your forms, email, calendar and records, so it does the work
  • Hosting and tech run by us: domain, updates, monitoring. Accounts stay yours
  • Skills for your trade: lead questions, follow-up, booking, review requests

Run the work

  • Custom AI helpers for replies and booking, with a person where needed
  • Internal tools built for how you really run
  • Two builds in progress at any time, in the order you pick

Measure

  • One shared live board: every lead and job, where it came from, what it’s worth

Ad budgets and paid software stay on your accounts. Designed image and video posts start once you’re comfortable with AI drafts.

Read first

Your questions

Do Facebook ads work for wholesaling real estate?

They can bring seller leads in some markets, at a cost that depends on the market and the offer. Inside the Housing category you target by area, not by ZIP code or age, so the ad and the page behind it do the sorting.

Can I post wholesale deals in Facebook groups?

Many wholesalers do, but the rules on marketing a property you only have under contract differ by state, and some states treat it as brokerage. Market the contract position the way your lawyer approves, and keep your best deals for your own sorted list.

Free website

Sample calendar

Wednesday

  • Walkthrough, 2217 Pruitt St
Get a free website