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Electrician
marketing.

Homeowners call an electrician when something stops working, when something sparks, or when an EV shows up in the driveway. Each searches differently, and each wants to know you hold a license before you open the panel.

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The numbers

electrician jobs in the U.S. in 2025
821,000
BLS, Occupational Outlook Handbook
openings for electricians projected each year through 2035
72,700
BLS, Occupational Outlook Handbook
home fires a year involved electrical distribution or lighting equipment, 2019 to 2023
31,650
NFPA Research, Home Structure Fires, 2025
of electrical businesses use AI tools
64%
Jobber, 2026 Home Service Trends (vendor survey)

Panel-upgrade sticker shock

A panel upgrade quote with the permit and the utility disconnect added scares a homeowner who expected an outlet price. With nothing on your site to explain it, they call a handyman.

Permit-dodging competitors

The trunk-slammer down the road skips the permit and quotes less. Your licensed, inspected work looks expensive unless someone explains the difference.

Electrical inspection limbo

You wait all morning for the inspector and the next job slips. The homeowner who booked that slot hears nothing and books someone else.

Electrician service-call shoppers

Callers ask what a service call costs, hear the diagnostic fee and hang up. Nobody told them what the fee covers.

One panel

The same panel upgrade at Vessendale Electric, a sample electrician, run twice: first the photos and the final inspection stay on a phone, then each one lands on the job the day it’s taken and goes out with the invoice.

Example job file for Vessendale Electric, a sample electrician: a panel upgrade at 9 Orchard Way, Millbank. Run from a phone, six job photos sit in a camera roll, the first reply takes 1 day, the invoice goes out on day 44, it is paid on day 57 and no review is asked for. Run from the job file, the same six photos land on the job from the first visit to the passed final inspection, the first reply takes 6 minutes, the invoice goes out on day 21 with the photos, it is paid on day 24 and the homeowner leaves a 5 star review.

From a phone The photos and the final stay on Andre’s phone, the invoice waits, and the money takes 57 days.

  1. From a phone: The photos and the final stay on Andre’s phone, the invoice waits, and the money takes 57 days.
  2. The same panel: A first reply in 6 minutes, and the permit filed that week.
  3. On the job: Each photo lands on the job the day it’s shot.
  4. Day 21: The final passes, and the invoice goes out with the photos.
  5. Day 24: Paid, and the review ask goes out the same day.
  1. Sample job file, 9 Orchard Way

    Panel upgrade, Carla N.Job 3315, 9 Orchard Way, Andre’s crew

    First reply
    6 min
    Phone: 1 day
    Photos on the job
    6 of 6
    Phone: 0 of 6
    Review
    5.0
    Phone: Not asked
    1. An old electric meter on a porch wall, its wires run along the ceiling on knobsIMG_7102.jpg

      Day 0, On arrivalOld 100 amp service

    2. A gray-sided two-story house with its meters and outdoor unit along the side wallIMG_7106.jpg

      Day 0, Meter sideRoom for a new base

    3. Runs of metal conduit on hangers along a service shaftIMG_7240.jpg

      Day 13, New feedConduit to the panel

    4. A row of open breaker panels on a basement wall, every circuit wired inIMG_7251.jpg

      Day 14, Panel inEvery circuit labeled

    5. Open stud walls with new outlet boxes and cable run before the drywallIMG_7263.jpg

      Day 14, Charger circuitRun to the garage wall

    6. The back of a gray-sided house with outdoor outlets and a porch light by the doorIMG_7330.jpg

      Day 21, Final passedPower on, cover on

  2. Sample invoice
    Vessendale ElectricLicense EC 30418, 555-0172

    Invoice 3315Sent day 21 with photos

    Bill to Carla N., 9 Orchard Way

    • 200 amp panel and meter base$3,180
    • Service entrance cable$640
    • Surge protector$290
    • Permit and inspection$260
    • TotalPaid day 24$4,370
    Sample review
  3. Sample days from the first visit to the money
    Days from the first visit to the money
    1. From a phone57 daysSignedInvoicePaid
    2. On the job file24 daysSignedInvoicePaid

What we build

The website

A site with panel upgrades, EV chargers and rewiring pages, and your license number.

SEO

Panel, EV charger and generator pages for each town, with your license number.

AEO

Answers on panel upgrades and EV chargers that AI tools quote, with your name.

Lead generation

An EV charger quote page that asks for a photo of the panel.

Social posts

Panels and chargers you installed, posted with the town and the job.

AI agents

An AI agent asks for a photo of the panel and the job’s address first.

Missed calls

A missed call while you’re on the ladder gets a text back and an estimate time.

Booking

Estimates and service calls book into your calendar by job type.

The dashboard

Every estimate request and service call on one dashboard, photos attached.

Reviews and referrals

After each job a text asks for a review and offers a link to share.

Email campaigns

Generator checks and EV charger offers go to past customers who asked before.

PostHog analytics

PostHog shows which jobs people look for, like EV chargers or generators.

Session replay

Session replay shows the homeowner who read the EV charger page and left without asking.

Monthly numbers

Each month you see estimate requests, visits booked and jobs paid.

Every job reaches one dashboard, and Jobber or Housecall Pro stays.

What we build

Who it’s for

  • Residential electricians
  • Service electricians
  • Panel upgrade shops
  • EV charger installers
  • Generator installers
  • Small electrical contractors

Less Work

Web leads, permit questions and estimate follow-ups get handled while you are on the job.

Less Time

Your electricians stay in panels instead of on the phone explaining fees.

More Sales

More of your panel upgrade, EV charger and generator requests can turn into booked work.

What jobs earn.

Your numbers Set them and both lines move.

Extra jobs a month that pay for the plan

Extra profit, after paying for the planWith a systemNo system

  • $1,440 moreWith a system, plan paid

  • $0 moreNo system

4 extra jobs a month × $405 kept per job − $1,500 for the plan = $120 more a month. Count only work you would not have won anyway.

The plan

Free website

Plans from $1,500 a month.

Get a free website

On your site

  • Free website for your electrical business, maintained by us, on a domain you own
  • Your license number, insurance and the permits you pull, on every page
  • Pages for panel upgrades, EV chargers, generators, rewiring and lighting
  • How a permitted job runs: quote, permit, rough-in, inspection, final
  • Your service call fee and what it includes, said plainly
  • A request form that takes photos of the panel, the outlet or the charger spot

You always keep your name, logo, photos, copy and domain. We keep the code and the system behind the site.

Automated

$1,500 a month

No lead lost.

Every lead answered and booked, and we keep it running.

Get started, Automated

Your website

  • Hosted and kept up by us. Your domain stays in your name
  • Unlimited pages and changes. Send it and it goes live

Answer and book

  • An AI reply in minutes, day or night, aiming for under 5
  • It asks what you would ask, then books the estimate, showing or measure
  • Anything it can’t handle goes straight to you
  • Follow-ups that stop when they book or go cold

Get found

  • Text posts on the platforms you pick, no limits. Image and video are separate

Measure

  • A monthly report: every request, what it became, the money attached

Managed

$4,000 a month

Every stage handled.

Everything in Automated, and we run every stage for you.

Get started, Managed

Every stage

  • Every stage built and run by us, from lead to growth

Get found

  • Content for Google and AI answers, as much as it moves your numbers
  • Unlimited landing pages and lead magnets, with an alert on every form
  • Email campaigns to your lead list, no cap from our side
  • Campaigns on the social platforms your customers use, on your accounts

Measure

  • A dashboard for every lead, job and customer
  • A private site with a stat assistant that keeps watch on your customers

No AI brain or agents of your own.

The partnership

$7,500 a month

We run the whole cycle.

Everything in Automated, plus us working it and building on it.

Get started, The partnership

Get found

  • Content for Google and AI answers, as much as it moves your numbers
  • Unlimited landing pages and lead magnets, with an alert on every form
  • Email campaigns to your lead list, no cap from our side
  • Campaigns on the social platforms your customers use, on your accounts

Your AI brain

  • One AI brain on your phone: leads, jobs and customers in one place. Ask it anything
  • Connected to your forms, email, calendar and records, so it does the work
  • Hosting and tech run by us: domain, updates, monitoring. Accounts stay yours
  • Skills for your trade: lead questions, follow-up, booking, review requests

Run the work

  • Custom AI helpers for replies and booking, with a person where needed
  • Internal tools built for how you really run
  • Two builds in progress at any time, in the order you pick

Measure

  • One shared live board: every lead and job, where it came from, what it’s worth

Ad budgets and paid software stay on your accounts. Designed image and video posts start once you’re comfortable with AI drafts.

What you get

More markets

Plumbers

Service, drain and water heater shops. Price shoppers and midnight leaks that book whoever answers first.

Roofers

Storm and retail roofers. After hail, every truck on the street knocks on the same doors.

HVAC

Heating and cooling companies. Heat wave requests that wait a day, and tune-up weeks nobody books.

Remodelers

Kitchen, bath and whole-home remodelers. Buyers who plan for months and go quiet after the proposal.

Landscapers

Lawn care, landscape and snow companies. Spring quote requests that outrun the crews on the mowers.

Read first

Your questions

What is the best marketing for electricians?

Pages for the jobs worth the most, like panel upgrades, EV chargers and generators, found in local search. Then fast answers to every request and a reason for past customers to call you back. Referrals still bring the most work, so make them easy.

What does an electrician marketing agency do?

It brings in the electrical work you want and makes sure each request is answered: your site and job pages, ads on your accounts, a reply to every form, booked estimates, and email to past customers.

How much does electrician marketing cost?

The plans and monthly prices appear lower on this page. No one-time fees. Month to month. We build your website free first, and you decide after seeing it.

Who builds it.

Gueeve Ghobady

Founder and lead developer

Leads GHOBZ. Scopes, builds, tests and hands off every site. ghobady.com (opens in a new tab)

“I started ghobz because good businesses kept losing work to websites that did not do them justice. I still look at every site before it ships.”

Free website

Sample calendar

Thursday

  • EV charger estimate, Ferris Park
Get a free website