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Booking for
commercial brokers.

A tenant wants to see three spaces on Thursday. Four emails later you have a time, the wrong suite and no building access. Booking puts the time, the suite and the broker on one calendar.

Without Booking

median leasing sides a year for a commercial firm. Residential firms: 1
5
NAR, 2025 Profile of Real Estate Firms
CBRE U.S. leasing revenue in Q3 2026, industrial up 16% and office down 2%
+4%
CBRE Group, Q3 2026 results
U.S. office net absorption in Q3 2026, barely positive
50,000 sq ft
Cushman & Wakefield, U.S. Office MarketBeat Q3 2026

Tour ping-pong

Tenant rep, landlord rep and the building engineer all have to agree on a time. By email that takes days.

Dark suites

A tour that falls through leaves the space dark another week. Nobody rebooks it, because nobody owns the calendar.

Empty lobbies

A tenant who booked a week out forgets. With no reminder and no easy reschedule, the broker drives across town to an empty lobby.

Listing tours

Three sample brokers around one listing and a tenant’s tour day, the same requests twice: first by email tag, then with a time and the requirement first.

Example week of a sample commercial brokerage's tour calendar, with 33 tour requests in both versions. Before: 8 tours, 24% of requests reaching one, 2 no-shows, and no reminders. After each request gets a booking page with the listing's broker and the tenant's requirement first, and a reminder the day before: 16 tours, 48%, 1 no-show, and 16 reminders sent.

Before Email tag until Thursday. Eight tours on the week, two no-shows.

  1. Before: Email tag until Thursday. Eight tours on the week, two no-shows.
  2. Text: Same request, answered: the listing’s broker and a link to real times.
  3. Picked: Wednesday at 10:30. The requirement comes first, then Dana’s calendar.
  4. Filled: Listing tours and tenant tour days fill the week, each with its broker.
  5. Reminded: Every tour gets a text the day before.
  6. Report: More requests reach a tour, and a tour is where a lease starts.
  1. Full week, Brenlow Commercial

    brenlowcommercial.example/listings/410-foundry-way/tour

    A two-story office building with tall gabled windows over a front parking lot

    Brenlow Commercial

    Tour Suite 200

    Space
    Suite 200, 12,600 sq ft
    Broker
    Dana K.
    Requirement
    Comes firstSent

    Times with Dana

    1. Wed 1110:30amWed 1110:30am
    2. Wed 112pm
    3. Thu 122pm
    Book this tour

    You’re on Dana’s calendar

    Wed 11, 10:30am

    She’ll confirm it. Your reminder comes the day before.

    Space
    Suite 200, 12,600 sq ft
    Broker
    Dana K.
    November 2026
    • Dana
    • Marcus
    • Priya
    Tour requests
    33
    Tours
    16
    Reached a tour
    48%
    No-show
    1
    Reminders sent
    16
    1. Mon 9
    2. Tue 10
    3. Wed 11
    4. Thu 12
    5. Fri 13
    1. 6 texts3 answered
    2. 7 texts4 answered
    3. 8 texts4 answered
    4. 7 texts3 answered
    5. 5 texts2 answered
    • Tour, Suite 200Ivy C.9am to 10amD
    • Tour, Bay 3 flexHollis Supply11am to 12pmM
    • OM call, NorthgateReid P.2pm to 3pmP
    • Tenant tour day, 4 sitesLark Dental9am to 12pmM
    • Tour, Suite 200Ben A.1pm to 2pmD
    • Lease reviewGrace H.3pm to 4pmD
    • Site visit, NorthgateReid P.9am to 10amP
    • Tour, Suite 200Owen T.10:30am to 11:30amD
    • Tour, Bay 3 flexTamsin R.1pm to 2pmM
    • Tour, Suite 200Kai F.3pm to 4pmD
    • Tour, Suite 200Ana W.9am to 10amDNo-show
    • Tenant tour day, 3 sitesCorla Labs11am to 2pmM
    • OM call, NorthgateNoor S.3pm to 4pmP
    • Tour, Suite 200Ellis V.9am to 10amD
    • Site visit, NorthgateNoor S.11am to 12pmP
    • Tour, Bay 3 flexHollis Supply2pm to 3pmM
    Mon 9
    Tue 10
    Wed 11
    Thu 12
    Fri 13

    Wed 11

    1. Site visit, NorthgateReid P.
    2. Tour, Suite 200Owen T.
    3. Tour, Bay 3 flexTamsin R.
    4. Tour, Suite 200Kai F.
  2. Empty week
    November 2026
    • Dana
    • Marcus
    • Priya
    Tour requests
    33
    Tours
    8
    Reached a tour
    24%
    No-show
    2
    Reminders sent
    0
    1. Mon 9
    2. Tue 10
    3. Wed 11
    4. Thu 12
    5. Fri 13
    1. 6 texts3 waiting
    2. 7 texts4 waiting
    3. 8 texts4 waiting
    4. 7 texts3 waiting
    5. 5 texts2 waiting
    • Tour, Suite 200Ivy C.10am to 11amD
    • OM call, NorthgateReid P.2pm to 3pmP
    • Tenant tour day, 4 sitesLark Dental9am to 12pmM
    • Tour, Suite 200Ben A.3pm to 4pmDNo-show
    • Tour, Bay 3 flexHollis Supply11am to 12pmM
    • Tour, Suite 200Ana W.10am to 11amDNo-show
    • Site visit, NorthgateReid P.2pm to 3pmP
    • Lease reviewGrace H.11am to 12pmD
    Mon 9
    Tue 10
    Wed 11
    Thu 12
    Fri 13

    Wed 11

    1. Tour, Bay 3 flexHollis Supply
  3. Text
    Owen T.Brenlow Commercial
    1. Tuesday 7:10pm
    2. Is Suite 200 at 410 Foundry Way open to tour this week?

    3. Brenlow Commercial here. Dana handles 410 Foundry Way. Reply STOP to opt out.

    4. Pick a time here: brenlowcommercial.example/listings/410-foundry-way/tour

    • Broker picked by listing: Dana
    • Requirement before the tour
  4. Reminded
    RemindersTuesday, for Wednesday
    Owen T.

    Brenlow Commercial: you’re touring Suite 200 at 410 Foundry Way tomorrow at 10:30 with Dana. Reply STOP to opt out.

    Wed 11

    1. Reid P.Sent
    2. Owen T.Sent
    3. Tamsin R.Sent
    4. Kai F.Sent
  5. Report
    Tour requests reaching a tour

    24%Week 1

    48%Week 8

    Booking on
    Tours
    8 16
    No-show
    2 1
    Reminders sent
    0 16

What you get

  • Tour booking on each listing page, tied to the listing broker’s calendar
  • Several spaces on one tour, in order, with travel time between them
  • Reminders and a one-tap reschedule for the tenant, with the tenant rep copied
  • Access notes sent to whoever opens the suite
  • Every tour on your dashboard, beside the inquiry it came from

The cycle

Booking closes Prospect: an inquiry the AI agent qualified becomes a tour on a broker’s calendar, and the tour feeds the follow-up.

  1. Lead

    Everything that gets you a lead.

    More people find you and reach out.

  2. Prospect

    Turn interest into a sale.

    More of them say yes, and you never chase.

  3. Client

    Keep the job moving.

    Jobs run on time, with less of you managing them.

  4. Kept or closed

    What happens after the job.

    Finished work brings in the next job.

  5. Growth

    Feed it back into the machine.

    Every finished job helps bring the next lead.

Then it starts again.

CRM: Customers, conversations, bookings, jobs and employee tasks in one place, across all five.

What we build

The website

A site with every listing, its flyer and specs, and a page for each property type.

SEO

Listing and property type pages that come up when tenants search office or warehouse space.

AEO

Market pages on leases, zoning and build-outs that AI tools can quote when a tenant rep asks.

Lead generation

A space requirements form and listing flyers that ask for an email before the download.

Social posts

New listings and closed deals posted on LinkedIn, where owners and tenant reps look.

AI agents

An AI agent asks size, budget and move-in date before a broker spends a call.

Missed calls

A missed call from a sign gets a text back and a tour of the listing.

Booking

Property tours book into the listing broker’s calendar, with the address and suite.

The dashboard

Every tenant and buyer inquiry, filed by listing, on one dashboard.

Reviews and referrals

After a lease or sale, clients get asked for a review and the name of someone who needs space.

Email campaigns

New listings go to tenant reps and investors by property type and size.

PostHog analytics

PostHog shows which listings get read, and who comes back to the same one.

Session replay

Session replay shows the tenant rep who opened the flyer and never asked.

Monthly numbers

Each month you see inquiries by listing, tours booked and deals in LOI.

Every inquiry reaches one dashboard, and DocuSign stays for the LOI.

What we build

The plan

Less Work

Tour times settle themselves instead of over a thread of emails.

Less Time

Brokers stop driving to tours nobody is coming to.

More Sales

More toured spaces, and every tour a broker can follow up.

Free website

Plans from $1,500 a month.

Get a free website

On your site

  • Your free website, built for your brokerage on a domain that stays yours
  • Availability pages by property type and submarket, with a map and the facts in plain text
  • An OM vault: the buyer signs the confidentiality agreement online, the offering memorandum opens and the broker is told
  • A page for each broker, with designations, submarkets and the side of the deal they work
  • Listings drawn from Buildout where your account allows it, so nothing is typed twice
  • Every form tested and sent to the right broker and your CRM

You always keep your name, logo, photos, copy and domain. We keep the code and the system behind the site.

Automated

$1,500 a month

No lead lost.

Starts hereThe responder pushes each conversation toward a booked estimate

Every lead answered and booked, and we keep it running.

Your website

  • Hosted and kept up by us. Your domain stays in your name
  • Unlimited pages and changes. Send it and it goes live

Answer and book

  • An AI reply in minutes, day or night, aiming for under 5
  • It asks what you would ask, then books the estimate, showing or measure
  • Anything it can’t handle goes straight to you
  • Follow-ups that stop when they book or go cold

Get found

  • Text posts on the platforms you pick, no limits. Image and video are separate

Measure

  • A monthly report: every request, what it became, the money attached

Managed

$4,000 a month

Every stage handled.

IncludedThe responder books, and every booking lands on your dashboard

Everything in Automated, and we run every stage for you.

Every stage

  • Every stage built and run by us, from lead to growth

Get found

  • Content for Google and AI answers, as much as it moves your numbers
  • Unlimited landing pages and lead magnets, with an alert on every form
  • Email campaigns to your lead list, no cap from our side
  • Campaigns on the social platforms your customers use, on your accounts

Measure

  • A dashboard for every lead, job and customer
  • A private site with a stat assistant that keeps watch on your customers

No AI brain or agents of your own.

The partnership

$7,500 a month

We run the whole cycle.

IncludedCustom booking helpers, handing off to a person where needed

Everything in Automated, plus us working it and building on it.

Get found

  • Content for Google and AI answers, as much as it moves your numbers
  • Unlimited landing pages and lead magnets, with an alert on every form
  • Email campaigns to your lead list, no cap from our side
  • Campaigns on the social platforms your customers use, on your accounts

Your AI brain

  • One AI brain on your phone: leads, jobs and customers in one place. Ask it anything
  • Connected to your forms, email, calendar and records, so it does the work
  • Hosting and tech run by us: domain, updates, monitoring. Accounts stay yours
  • Skills for your trade: lead questions, follow-up, booking, review requests

Run the work

  • Custom AI helpers for replies and booking, with a person where needed
  • Internal tools built for how you really run
  • Two builds in progress at any time, in the order you pick

Measure

  • One shared live board: every lead and job, where it came from, what it’s worth

Ad budgets and paid software stay on your accounts. Designed image and video posts start once you’re comfortable with AI drafts.

Your questions

How do tenants book a tour of a commercial space?

On most broker sites, by email or phone. With booking on the listing page they pick a time the listing broker has free, and the tour lands on both calendars.

What is a commercial real estate tour book?

The packet a tenant rep puts together for a tour day: each space with its floor plan, rate and notes, in the order you visit them. Booked tours give you the order and the times to build it from.

Free website

Sample calendar

Thursday

  • Tour, 410 Foundry Way