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What we build
for solo agents.

Every part, built for solo agents, and connected.

Get a free websiteReal estate and development

The whole cycle.

  1. Lead

    Found

    Someone looking for solo agents finds you on Google or in ChatGPT.

    GoogleChatGPTSEO service

  2. Your website

    They land on your website and tap Call.

    Your websiteWebsites service

  3. Prospect

    Missed call

    Nobody can pick up, so the missed call gets a text back in a minute.

    TwilioBooking service

  4. Qualified

    It follows up by text and asks what you would ask.

    ClaudeTwilioAI agents service

  5. Booked

    The visit is booked on your calendar, and they get it in writing.

    Google CalendarBooking service

  6. Client

    On the board

    The job moves across one board, and the crew gets it with the details.

    Your dashboardSlackLead generation service

  7. Maintained or closed

    Review asked

    After the job it asks every customer for a review and a referral.

    Google Business ProfileTwilioMarketing service

  8. Growth

    What worked

    PostHog shows what they did on your site, so the next campaign builds on it.

    PostHogMailchimpMarketing service

Lead

The website

Your own site, in your name, with a home value page that sellers fill in.

  • Free website, in your own name, on a domain you keep when you move
  • IDX search from your MLS, with your broker’s approval and your IDX vendor account
  • Farm area pages, sold homes and your reviews, written about you rather than the brokerage
  • Your brokerage name and license state shown the way your broker and Realtor rules ask
  • Search Console
  • Google Calendar
  • PostHog
Solenne, conceptSolenne hero: the headline One Agent for the Rare Home. over a lit stone and glass house at night, with a location, home type and price search bar.
Solo agents

SEO

Your name comes up when sellers search realtor near me or home value in your area.

  • A Google Business Profile in your name as an individual practitioner, set up within Google’s rules
  • A page for each farm area and subdivision: what sold, how fast, what you saw inside
  • A review request after every closing that sends past clients to Google
  • Your brokerage name and license state on every page, as Realtor rules ask
  • Google
  • Google Business Profile
  • Search Console

AEO

When someone asks an AI tool for an agent in your town, your own pages give it your name.

  • Answer pages for what your buyers and sellers ask: how a buyer agreement works here, what homes on your streets sold for, how you price
  • A bio built from your real record: areas, home types and the side of the deal you work most
  • Your name, brokerage, license and areas kept the same on your site, Google, Zillow and Realtor.com
  • Prompts a buyer would type, run in ChatGPT, Gemini and Perplexity each month, with who got named
  • ChatGPT
  • Gemini
  • Perplexity
  • Claude

Lead generation

A home value report and a buyer guide that collect names and numbers for you.

  • A home value request on your site, answered with your own opinion of price, not only an estimate
  • A quarterly farm area report: what sold, how long it took, what buyers paid more for
  • Past clients worked twice a year with a home anniversary note and a value check
  • Landing pages for each postcard and yard sign, tagged so you know which one worked
  • Google Ads
  • Meta
  • Gmail

Social posts

Your listings, your closings and your town, posted for you while you work.

  • Instagram posts from your own listings, sales and streets, written and scheduled for you
  • Captions that turn a just-listed post into a reason to look: the street, the light, the deal
  • Your brokerage name on every post and in your bio, where a reader can see it
  • A Fair Housing read on each caption before it goes up
  • Facebook
  • Instagram
  • Nextdoor
  • LinkedIn

Prospect

AI agents

An AI agent replies to a new lead in minutes while you’re at a showing.

  • Texts and emails answered while you show, in a voice you set: short, friendly, local
  • Your questions asked in order: buying or selling, timeline, pre-approval, area, whether they already have an agent
  • A showing or a listing appointment booked on your calendar, or a text to you when it should be you
  • Every conversation written to Follow Up Boss or Lofty as a note on the contact
  • Claude
  • Twilio
  • Messenger
  • WhatsApp

Missed calls

A missed call during a showing gets a text back and a time to talk.

  • A text within minutes of a missed call, from a registered number
  • The text offers times for a listing appointment
  • The thread lands on your dashboard, with the caller’s number on it
  • Your phone still rings as it does now; the text goes out only when nobody answers
  • Twilio
Sample missed call

Booking

Listing appointments and buyer consults book themselves into your calendar.

  • A booking page where buyers pick showing times from your real availability
  • Listing appointments booked by sellers, with your pre-listing packet sent ahead
  • The written buyer agreement sent for signature before the first tour
  • Digital open house sign-in that adds each visitor to Follow Up Boss or Lofty with a follow-up text
  • Google Calendar
  • Calendly
  • Outlook

Client

The dashboard

Your sphere, buyers and sellers on one dashboard, so nobody waits on your memory.

  • Every lead, listing appointment and job in one list, with its stage
  • Each record keeps the texts, the photos and where the lead came from
  • Work sent to the right crew by text, email or Slack, with the tasks set
  • A reminder when a job sits too long in one stage
  • Follow Up Boss stays, and the dashboard sits beside it
  • Slack
  • Gmail
  • QuickBooks
Sample dashboardYour company

Maintained or closed

Reviews and referrals

Every closing ends with a text asking for a review and a referral from your client.

  • A text after every job asking how it went
  • A review ask to every customer, with nothing offered for it
  • A referral link they can send to a friend or a neighbor
  • A check-in reminder for the customers who stay on
  • Google Business Profile
  • Yelp
  • Twilio
Sample review request

Growth

Email campaigns

Your sphere hears from you every month with local sales and what homes are worth.

  • A monthly email in your voice: what sold on your streets, one home worth a look, one note only a local agent knows
  • Home anniversary emails to past clients, with a fresh value check
  • New listings sent only to the buyers in your CRM they fit
  • Old buyer and seller leads written to again, with replies sent to your phone
  • Mailchimp
  • Resend
  • Gmail

PostHog analytics

PostHog shows which listings and which home value pages bring you the asks.

  • Which pages bring calls, forms and listing appointments, week by week
  • Where each visitor came from: Google, Maps, an AI answer, an ad or a post
  • The steps from the Home value page to the form, and where people stop
  • Search Console’s searches beside PostHog’s visits
  • PostHog
  • Search Console
Sample PostHog analyticsThis week

Session replay

Session replay shows the seller who started the value form and stopped.

  • Replays of real visits to the Home value page
  • What people type into the form stays masked
  • Rage clicks and dead ends marked on the timeline
  • The fix goes live, and the next replays show whether it worked
  • PostHog
Sample session replay0:52

Monthly numbers

Each month you see where leads came from, appointments set and listings signed.

  • Every request this month, where it came from and what it became
  • Listing appointments booked, quotes sent and jobs signed, with the money attached
  • How fast each lead got its first reply
  • What we change next month, and why
  • PostHog
  • QuickBooks
Sample monthly reportSample month

How it connects

Lofty or Follow Up Boss stays, and every lead is on one dashboard.

What we build

Your dashboard

What you keep

  • Follow Up Boss
  • Lofty
  • Google Calendar
  • Calendly

More trades

Real estate and development

Free website

Sample calendar

Today

  • Showing booked
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